BORED COLLIE

bored collie is a conceptual streetwear brand inspired by carmen’s border collie mix (dog).

carmen was inspired by her dog’s demeanor: playful and chill when designing this brand. bored collie combines relaxed fashion with bold, fun graphic silhouettes and simple monochromatic branding.

color palette: black & white with selections of bright accent colors to create visual interest and versatility

original apparel & branding concept

designed by carmen a. barnett

other inspirations : the black dog Tavern Co. apparel

project scope: logo development, brand identity, and apparel mockups